Website tips
The journal
Simple guides to help you choose, launch and grow your small business website.
October 22, 2026
How to Choose a Shopify Theme for a Skincare Brand
Shade swatches, ingredients, how-to-use steps and reviews: what a skincare or clean beauty brand needs from a Shopify theme, and how to...
October 19, 2026
How to Launch Your Website in a Weekend with a Template
A simple Friday-to-Sunday plan to go from "I need a website" to live, using a ready-made template and no code.
October 19, 2026
What to Include on a Wedding Photographer Website
The pages, homepage sections and inquiry form questions every wedding photographer website needs to book more couples.